Principal Product Manager - Technical, Ads AI Core Infrastructure

$197K - $267K New York, NY, US Senior AI Product Manager

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Skills & Technologies

Aws

About This Role

AI job market dashboard showing open roles by category

DESCRIPTION

At Amazon Ads, we’re re-imagining the advertising landscape through advanced generative AI technologies and AI agents, revolutionizing how millions of customers discover products and engage with brands online. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights.

Amazon is looking for a Principal Technical Product Manager to lead the strategy and execution of Localization and agentic core infrastructure (SDK, Runtime, Builder Tools) that enables agent and skill builders to develop, test, and operate production-grade agentic experiences at scale. This product manager will innovate leveraging and extending AWS core primitives like Agent Core to fulfill Amazon Ads specific needs like agent authorization, guardrails, shared memory, and fully managed runtime for complex multi-step reasoning and multi-agent workflows.

Key job responsibilities

  • Own the vision and strategy for Localization and Agentic AI Core Infra products and features
  • Write business and technical product documents that work backwards from different types of customers, including advertisers and agent builders
  • Drive developer experience, SDK and runtime experience, and underlying product requirements, including functional and non-functional needs
  • Leverage AWS core services for compute, memory, and database to build Localization and Agentic Infra for Ads
  • Partner effectively with other leaders in product, design, engineering, science and business intelligence to influence priorities and drive alignment
  • Plan and deliver on executive level goals to deliver proof of concept as well as production scale solutions
  • Exhibit excellent judgment on how to prioritize between emerging technologies and existing ones for right sized features, architectural improvements and revenue entitlement
  • Monitor project execution and ensuring that the delivery is to the appropriate levels of quality and in line with target dates
  • If you have an entrepreneurial spirit, know how to deliver, are technical, highly innovative and long for the opportunity to build pioneering solutions to challenging problems, we’d love to talk to you!

A day in the life

Your day will be a dynamic blend of strategic thinking and collaborative problem-solving. You'll engage with engineers and scientists from partner teams, exploring breakthrough AI-driven advertising technologies that connect customers with brands in meaningful ways. Expect to dive deep into complex challenges, prototype innovative solutions, and translate inventive concepts into tangible product experiences with the agility of a startup but at Amazon scale. Day-to-day activities include, but not limited to:

  • Meet 1x1 with agent builders and advertisers to understand their pain points and needs
  • Partner with internal stakeholders to develop a vision for generative AI experiences as well as tools
  • Prepare shaping documents, BRDs, PR FAQs, and other artifacts
  • Deep dive voice-of-the-customer feedback and quality benchmark results
  • Review publications for new developments
  • Work 1x1 with engineers and scientists

About the team

The Ads AI Core Infrastructure (ACI) team builds foundational AI systems that accelerate development of advertising-aware agents and Ads foundational models like Ads Nova, enabling rapid creation, testing, and deployment of agentic experiences for 1P and 3P partners. BASIC QUALIFICATIONS

  • 2+ years of end to end product delivery experience
  • 8+ years of technical product or program management experience
  • Bachelor's degree
  • Experience with feature delivery and tradeoffs of a product
  • Experience owning/driving roadmap strategy and definition
  • Experience leading engineering discussions around technology decisions and strategy related to a product
  • Experience technical product management

PREFERRED QUALIFICATIONS

  • Experience leading cross-organizational programs and setting and holding teams and individuals to timelines and deliverables without explicit authority
  • Experience working with and influencing senior level stakeholders

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, NY, New York - 197,900.00 - 267,800.00 USD annually

Salary Context

This $197K-$267K range is above the 75th percentile for AI Product Manager roles in our dataset (median: $194K across 123 roles with salary data).

View full AI Product Manager salary data →

Role Details

Company Amazon.com
Title Principal Product Manager - Technical, Ads AI Core Infrastructure
Location New York, NY, US
Experience Senior
Salary $197K - $267K
Remote No

About This Role

AI Product Managers define what AI features get built and why. They translate business problems into ML-solvable tasks, work with engineering to scope model requirements, and own the metrics that determine if an AI feature is working. The role requires a rare combination of technical fluency and product instinct.

Unlike traditional product management, AI PM work involves managing uncertainty at a fundamental level. Your model might work 90% of the time. What happens the other 10%? What's the user experience when the AI is wrong? How do you measure 'good enough' for a probabilistic system? These questions don't have easy answers, and the AI PM is the person responsible for finding them.

Across the 9,079 AI roles we're tracking, AI Product Manager positions make up 5% of the market. At Amazon.com, this role fits into their broader AI and engineering organization.

AI Product Manager roles are growing as companies realize that shipping AI features requires different product thinking than traditional software. The best candidates combine product management experience with enough technical depth to have productive conversations with ML engineers about model capabilities and limitations.

What the Work Looks Like

A typical week includes: reviewing model evaluation results with the ML team, defining success metrics for a new AI feature, conducting user research on how customers respond to AI-generated outputs, writing product requirements that include accuracy thresholds and fallback behaviors, and presenting the AI roadmap to leadership. You're the translator between technical capability and business value.

AI Product Manager roles are growing as companies realize that shipping AI features requires different product thinking than traditional software. The best candidates combine product management experience with enough technical depth to have productive conversations with ML engineers about model capabilities and limitations.

Skills Required

Aws (10% of roles)

Technical fluency with ML concepts is essential, though you won't be writing models. Expect to understand training data, evaluation metrics, model limitations, and responsible AI practices. SQL and basic Python are increasingly expected. Experience with A/B testing, data analysis, and product analytics is baseline. Understanding LLM capabilities and limitations is now a core requirement.

The differentiator is AI-specific product thinking: knowing when to use ML vs. heuristics, understanding the cost of training data collection, designing graceful degradation for model failures, and building products that improve with usage data. Experience with AI safety, bias mitigation, and responsible AI deployment is increasingly important.

Strong postings describe specific AI products the PM will own, mention the ML team structure, and talk about measurement methodology. Look for companies that have already shipped AI features. Roles at companies that are 'exploring AI' often mean you'll spend a year defining the strategy before any building happens.

Compensation Benchmarks

AI Product Manager roles pay a median of $220,200 based on 947 positions with disclosed compensation. Senior-level AI roles across all categories have a median of $229,300. This role's midpoint ($232K) sits 6% above the category median. Disclosed range: $197K to $267K.

Across all AI roles, the market median is $213,000. Top-quartile compensation starts at $263,911. The 90th percentile reaches $318,400. For comparison, the highest-paying categories include AI Safety ($256,000) and Research Engineer ($252,000). By seniority level: Entry: $111,000; Mid: $193,200; Senior: $229,300; Director: $272,300; VP: $235,830.

Amazon.com AI Hiring

Amazon.com has 53 open AI roles right now. They're hiring across AI/ML Engineer, Research Scientist, AI Product Manager, AI Safety. Positions span Culver City, CA, US, Arlington, VA, US, New York, NY, US. Compensation range: $160K - $297K.

Location Context

AI roles in New York pay a median of $221,000 across 3,078 tracked positions. That's 4% above the national median.

Career Path

Common paths into AI Product Manager roles include Product Manager, Data Analyst, Technical Program Manager.

From here, career progression typically leads toward Director of AI Product, VP Product, Head of AI.

The most effective path is PM experience plus self-directed AI education. Take Andrew Ng's courses, build a small ML project, and learn enough Python to read model evaluation code. The goal isn't to become an ML engineer. It's to have credibility in technical conversations and to understand what's possible, what's hard, and what's a bad idea.

What to Expect in Interviews

AI interviews typically combine coding challenges (Python-focused), system design questions tailored to the role, and discussions about your experience with relevant tools and frameworks. Strong candidates demonstrate both technical depth and the ability to make pragmatic engineering tradeoffs. Prepare portfolio projects that demonstrate end-to-end capability rather than isolated skills.

When evaluating opportunities: Strong postings describe specific AI products the PM will own, mention the ML team structure, and talk about measurement methodology. Look for companies that have already shipped AI features. Roles at companies that are 'exploring AI' often mean you'll spend a year defining the strategy before any building happens.

AI Hiring Overview

The AI job market has 9,079 open positions tracked in our dataset. By seniority: 106 entry-level, 4,384 mid-level, 3,343 senior, and 1,246 leadership roles (Director, VP, C-Level). Remote roles make up 6% of the market (531 positions). The remaining 8,478 roles require on-site or hybrid attendance.

The market median for AI roles is $213,000. Top-quartile compensation starts at $263,911. The 90th percentile reaches $318,400. Highest-paying categories: AI Safety ($256,000 median, 66 roles); Research Engineer ($252,000 median, 457 roles); AI Engineering Manager ($251,622 median, 55 roles).

AI Product Manager roles are growing as companies realize that shipping AI features requires different product thinking than traditional software. The best candidates combine product management experience with enough technical depth to have productive conversations with ML engineers about model capabilities and limitations.

The AI Job Market Today

The AI job market spans 9,079 open positions across 16 role categories. The largest categories by volume: AI/ML Engineer (6,862), AI Product Manager (453), AI Software Engineer (451). These three account for the majority of open positions, though smaller categories often have higher per-role compensation because of specialized skill requirements.

The seniority mix tells a story about where AI teams are in their maturity. Entry-level roles (106) are outnumbered by mid-level (4,384) and senior (3,343) positions, reflecting that most companies are past the 'build a team from scratch' phase and need experienced engineers who can ship production systems. Leadership roles (Director, VP, C-Level) total 1,246 positions, representing the bottleneck between technical execution and organizational strategy.

Remote work availability sits at 6% of all AI roles (531 positions), with 8,478 requiring on-site or hybrid attendance. The remote share has stabilized after the post-pandemic correction. Senior and specialized roles (Research Scientist, ML Architect) are more likely to be remote-eligible than entry-level positions, partly because experienced hires have more negotiating power and partly because these roles require less hands-on mentorship.

AI compensation is structured in clear tiers. The market median sits at $213,000. Top-quartile roles start at $263,911, and the 90th percentile reaches $318,400. These figures include base salary with disclosed compensation. Total compensation (including equity, bonuses, and sign-on) runs 20-40% higher at companies that offer those components.

Category matters for compensation. AI Safety roles lead at $256,000 median, while Prompt Engineer roles sit at $141,440. The spread between highest and lowest-paying categories reflects the premium on specialized technical skills versus broader analytical roles.

The most in-demand skills across all AI postings: Python (1,649 postings), Aws (898 postings), Azure (723 postings), Rag (671 postings), Gcp (536 postings), Pytorch (434 postings), Claude (410 postings), Kubernetes (406 postings). Python dominates, appearing in the vast majority of role descriptions regardless of category. Cloud platform experience (AWS, GCP, Azure) is the second most common requirement. The newer entrants to the top skills list (RAG, vector databases, LLM APIs) reflect the shift from traditional ML toward generative AI applications.

Frequently Asked Questions

Based on 947 roles with disclosed compensation, the median salary for AI Product Manager positions is $220,200. Actual compensation varies by seniority, location, and company stage.
Technical fluency with ML concepts is essential, though you won't be writing models. Expect to understand training data, evaluation metrics, model limitations, and responsible AI practices. SQL and basic Python are increasingly expected. Experience with A/B testing, data analysis, and product analytics is baseline. Understanding LLM capabilities and limitations is now a core requirement.
About 6% of the 9,079 AI roles we track offer remote work. Remote availability varies by company and seniority level, with senior and leadership roles more likely to offer location flexibility.
Amazon.com is among the companies actively hiring for AI and ML talent. Check our company profiles for detailed breakdowns of open roles, salary ranges, and hiring trends.
Common next steps from AI Product Manager positions include Director of AI Product, VP Product, Head of AI. Progression depends on whether you lean toward technical depth, people management, or product strategy.

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